Transform scattered call notes into a structured story: challenge, desired outcomes, approach, deliverables, timeline, and investment. Use language your client used during discovery to reflect understanding. Include alternatives—essential path and optional enhancements—to support budget flexibility without diluting value. This framing helps decision-makers defend the choice internally and keeps momentum strong without aggressive selling.
State inclusions, exclusions, and revision limits with kindness and specificity. Clarify what you will not do and why, and offer paths to add work as separate phases. Provide examples of common change scenarios to normalize adjustments. Clients respect professionals who establish guardrails early, because boundaries signal reliability, protect timelines, and prevent last-minute surprises that damage trust and budgets.
Contracts should protect both sides and be easy to accept. Use clear language, highlight mutual responsibilities, and reference a simple statement of work. Offer e‑signature with automatic countersigned copies and a payment link to remove friction. An accessible, transparent agreement reinforces your reliability while helping clients move forward confidently without becoming stuck in legal bottlenecks.